How It Works

Get rewarded wherever you order. Use the app to check points and redeem.

  • Download the App

    Track your points and rack up rewards.

  • Earn Where You Order

    Earn points when you order online, in the app, at the kiosk, or scan your receipt in-store.

  • Get Rewarded

    Earn 10 points for every qualifying $1 spent. Earn a new reward every 250 points.

  • Unlock Even More

    Greater rewards await the more points you earn.

Start earning points in more ways than ever before. Redeem your rewards, only in the app.

All The Perks

  • Free Rewards

    Choose from a selection of Taco Bell favorites, and get a free reward** just for signing up.

  • Exclusive Offers

    Be in the know on special deals.

  • Bonus Point Challenges

    Complete challenges to get rewards faster.

  • Free Birthday Gift

    Your special day just got cooler with a regular Mountain Dew Baja Blast® Freeze***.

Still have questions?Check out our full list of FAQs here.
Taco Bell Rewards program is available at participating US locations and subject to terms and conditions. Excludes delivery orders.*NO PURCHASE NECESSARY. A purchase will not increase your chances of winning. Begins 9:00 AM PDT on 7/29/21 & ends 11:59:59 PM PT on 8/18/21. Purchases must be made by 8/18/21 & codes redeemed until 11:59:59 PM PDT on 8/19/21. Open only to legal residents of 50 US/DC, 18+, who have a Taco Bell Rewards Account. Free Entry: hand-write your name, e-mail tied to your Account, address (no P.O. Box), city, state, ZIP, phone, and DOB, on a 3"x5" card & mail it to: Taco Bell Rewards Free Tacos for a Year Sweepstakes, PO Box 251328, West Bloomfield, MI 48325 postmarked by 8/19/21 & received by 8/25/21. Official Rules. Void where prohibited. Sponsor: Taco Bell IP Holder, LLC, 1 Glen Bell Way, Irvine, CA 92618. Prize is awarded as 365 days of a single use free crunchy taco reward within the Taco Bell App.**Free-sign-up reward valid for 14 days from issuance and redeemable only via the Taco Bell mobile app for in-store/drive-thru pickup orders, at participating U.S. Taco Bell® locations, while supplies last. Not available for a web pay-ahead, pickup order or delivery order. Must be a registered Taco Bell app user in order to redeem. Reward valid once per registered user. No product or ingredient substitutions, upgrades or add-ons. Reward is non-transferable and cannot be combined with any other offer. No cash value. Terms and conditions apply.***Free regular Mountain Dew Baja® Blast Freeze reward valid for 31 days from issuance and redeemable only via the Taco Bell mobile app for in-store/drive-thru pickup orders on regular price menu items, at participating U.S. Taco Bell locations, while supplies last. Not available with a web pay ahead, pickup order or delivery order. Valid for one (1) regular Mountain Dew Baja Blast® Freeze ($2.69 approximate retail value). Purchase not required for redemption. No product or ingredient substitutions, upgrades or add-ons. Reward is non-transferable and cannot be combined with any other offer. Limit one (1) reward per transaction. All beverage related trademarks are owned by PepsiCo, Inc. and its Affiliates and Subsidiaries. Terms and conditions apply.