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How It Works

Download the app, order the food you love, and love the rewards you get.

  • Download or Update the App

    Earning and redeeming points only available on the app.

  • Order Food, Score Points

    Rack up 10 points for every $1 spent. Earn a reward every 250 points.

  • Get Rewards and Unlock More

    Unlock a hotter tier for even hotter rewards.

Earning and redeeming points currently only available on the app.

All The Perks

  • Free Rewards

    Choose from a selection of Taco Bell favorites including a Free Doritos® Locos Tacos* just for signing up.

  • Exclusive Offers

    Be in the know on special deals.

  • Bonus Point Challenges

    Complete challenges to get rewards faster.

  • Free Birthday Gift

    Your special day just got cooler with a regular Mountain Dew Baja Blast® Freeze**.

Still have questions?Check out our full list of FAQs here.
Taco Bell Rewards (Beta) program is available for a limited time only and is subject to termination at Taco Bell’s discretion.*Reward valid for 14 days from issuance and redeemable only via the Taco Bell mobile app for in-store/drive-thru pickup orders, at participating U.S. Taco Bell locations, while supplies last. Not available with a web pay ahead, pick up order or delivery order. Must register as a user inTaco Bell app in order to redeem. Check your local Taco Bell store for availability. Purchase not required. Offer valid for one (1) Seasoned Beef Doritos® Locos Tacos. This Reward may be redeemed once per registered use. Offer excludes Doritos® Locos Tacos Supreme. No product or ingredient substitutions, upgrades or add-ons; except may swap seasoned beef for beans. Reward is non-transferable and cannot be combined with any other offer. No cashvalue. Terms and conditions apply.**Free Regular Mountain Dew Baja® Blast Freeze Reward valid for 14 days from issuance and redeemable only via the Taco Bell mobile app for in-store/drive-thru pickup orders on regular price menu items, at participating U.S. Taco Bell locations, while supplies last. Not available with a web pay ahead, pickup order or delivery order. Valid for one (1) Regular Mountain Dew Baja Blast® Freeze ($2.69 approximate retail value). Purchase not required for redemption. No product or ingredient substitutions, upgrades or add-ons. Reward is non-transferable and cannot be combined with any other offer.  Limit one (1) reward per transaction. All beverage related trademarks are owned by PepsiCo, Inc. and its Affiliates and Subsidiaries. Terms and conditions apply.NO PURCHASE NECESSARY. Open to registered Taco Bell Rewards (Beta) account users who are residents of the fifty (50) United States and D.C. only. Limit one (1) Free Doritos® Locos Tacos per registered Taco Bell Rewards (Beta) account at participating Taco Bell locations in the United States until 11:59 PM local time on October 27, 2020, while supplies last. Offer excludes Doritos® Locos Tacos Supreme®. Offer excludes delivery. See Terms & Conditions at Tacobell.com/steal-a-taco/rewards-terms for details. Void where prohibited. ©2020 Taco Bell IP Holder, LLC. Major League Baseball trademarks and copyrights are used with permission of the applicable MLB entities. Visit MLB.com. All rights reserved. Official licensee of MLBPA. MLBPA trademarks, copyrighted works and other intellectual property rights are owned by MLBPA and may not be used without MLBPA written consent. Taco Bell is a Proud Sponsor of the 2020 MLB® World Series®. Doritos® and Doritos® Logo are trademarks of Frito-Lay North America, Inc. ©2020.