EP 12: Taco Bell’s 60th Anniversary, A Conversation with Global Chief Brand Officer, Sean Tresvant
2022 marks 60 years since the first Taco Bell Restaurant opened its doors in Downey, California. In these past 60 years, Taco Bell has shown its commitment to living más and inspiring others to do the same. While much has changed over the years, change is something that we embrace at Taco Bell and something that consumers have come to expect and love about the brand.
In this episode, Mark is joined by the new Global Chief Brand Officer, Sean Tresvant to discuss what it means to be at the helm of a 60 year brand and the opportunities that come with celebrating its heritage and leading into the future. The two will discuss how the brand has stayed restlessly creative these past 60 years, chasing every challenge, disrupting the industry and fueling fan passions in the pursuit of Living Más. Mark and Sean will chat about not only how Taco Bell is celebrating this milestone, but also what this means for the brand, our people, our food and our communities.