EVENT: Taco Bell Corp. (“Taco Bell” or “Sponsor”) is tapping into the national pastime with a completely Outside the Bun idea: During any game of the 2008 World Series championship (the “Games”), currently scheduled for Wednesday, October 22, 2008, Thursday, October 23, 2008, Saturday, October 25 2008, Sunday, October 26, 2008, Monday, October 27, 2008 (if necessary), Wednesday, October 29, 2008 (if necessary), Thursday, October 30, 2008, (if necessary). Games and/or event dates and times determined in the sole discretion of the Office of the Commissioner of Baseball, and/or Major League Baseball Properties, Inc., as applicable, and are subject to change. For purposes of this Promotion, an eligible "stolen base" is defined as a base stolen during regulation or extra innings play and is subject to the determination/designation of the official Major League Baseball scorekeeper as an official stolen base. Any attempted stolen base which does not result in an official stolen base as defined herein, will not be eligible for the "Free Taco" as outlined herein. If a base is stolen during regulation or extra innings play by any player for either team during any Game, Taco Bell will offer every person in the U.S. the opportunity to obtain one (1) free Crunchy Seasoned Beef Taco (the "Free Taco") (Approximate Retail Value of each Free Taco: 91¢, prices may vary) at participating Taco Bell® restaurants in the United States on the date designated herein. No product substitution, cash redemption or alternative will be allowed. Only one (1) Free Taco will be permitted per person, regardless of how many bases are stolen during the Games. In the event the Games are not played on October 22-30, 2008, the offer will be good during any Games of the 2008 MLB World Series to be announced. The Promotional Parties (defined below) will not be responsible for Acts of God, acts of terrorism, civil disturbances, work stoppage or any other natural disaster outside their control that may cause the cancellation or postponement of any Major League Baseball game, event or exhibition.

ELIGIBILITY: No Purchase Necessary. This offer is open to residents of the fifty (50) United States and the District of Columbia only. Void in all other territories, possessions, commonwealths and all other countries. Void where prohibited.

SPONSOR: Taco Bell Corp., 17901 Von Karman Avenue, Irvine, CA 92614.

HOW TO OBTAIN A FREE TACO: If an eligible base was stolen during the Games, Taco Bell will make an announcement through selected media channels, including a press release and its Web site (www.tacobell.com), that eligible consumers can obtain their free Crunchy Seasoned Beef Taco on Tuesday, October 28, 2008 (if base is stolen in Games 1-4 on October 22, 23, 25 or 26), OR Monday, November 3, 2008 (if base is stolen in Games 5-7, October 27, 29 or 30), ("Redemption Date") only. To obtain the Free Taco, consumers must visit any participating Taco Bell® restaurant in one of the fifty (50) United States or the District of Columbia between 2:00 p.m. and 6:00 p.m. (local time) on the Redemption Date only and request a Free Crunchy Seasoned Beef Taco. Free Tacos will not be offered on any other date or time, regardless of circumstance. Limit one (1) Free Crunchy Seasoned Beef Taco per person. Participating Taco Bell restaurant manager reserves the right to deny Free Taco to any person he/she reasonably believes has already received a Free Taco or has engaged in any other fraudulent activity. All eligible consumers: Everyone in line at a participating Taco Bell restaurant before 6:00 p.m. local time will receive a Free Taco, even if it is provided after 6:00 p.m. Free Taco offer is subject to store availability and Taco Bell reserves the right to substitute an item of equal or greater value if due to unavailability. All restaurant managers’ decisions are final regarding to Free Taco offer. As a condition of the offer, each consumer agrees: (a) to release, and hold harmless Major League Baseball Properties, Inc., Major League Baseball Enterprises, Inc., MLB Advanced Media, L.P., MLB Media Holdings, Inc., MLB Media Holdings, L.P., MLB Online Services, Inc., the Office of the Commissioner of Baseball, and the Major League Baseball Clubs, and each of their respective shareholders, employees, parents, directors, officers, affiliates, subsidiaries, representatives, agents, successors, and assigns (hereinafter, "MLB Entities"), Sponsor and each of their respective affiliates, subsidiaries, retailers, sales representatives, distributors and franchisees, and each of their officers, directors, employees and agents ("Promotional Parties"), from any and all claims, demands, losses, promises, causes of action, injuries, damages and/or liabilities, that may arise, directly or indirectly, in whole or in part, from the participation in this Promotion or from the receipt or use or misuse of the Free Taco, or any travel or activity related to the receipt or use of the Free Taco; (b) under no circumstances will entrant be permitted to obtain awards for, and participant hereby waives all rights to claim punitive, incidental, special, consequential, or any other damages, other than for actual out-of-pocket expenses; (c) all causes of action arising out of or connected with this Promotion or any Free Taco or any advertising, marketing, promotion or publicity materials in connection therewith, shall be resolved individually, without resort to any form of class action; and (d) any and all claims, judgments, and awards shall be limited to actual out-of-pocket costs incurred, excluding attorneys’ fees and court costs. By participating, each consumer agrees that all issues and questions concerning the construction, validity, interpretation and enforceability of these Terms and Conditions, consumer’s rights and obligations, or the rights and obligations of the Sponsor in connection with this Promotion, shall be governed by, and construed in accordance with, the laws of the State of California, without giving effect to any choice of law or conflict of law rules.

By entering, entrants consent to the jurisdiction and venue of the federal, state and local courts for Irvine, California.

Taco Bell is an official sponsor of Major League Baseball Properties, Inc. Major League Baseball trademarks and copyrights are used with permission of Major League Baseball Properties, Inc. and/or MLB Advanced Media, L.P., as applicable. This Promotion is not produced, sponsored or executed by any MLB Entity.

***END OF TERMS AND CONDITIONS***